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Running a Cleaning Business

Business Planning Basics for a Successful New Year

As your business comes to the end of a year of operation, it’s time to start planning your goals for the next year. Your goals for the new year will depend on what type of year your business had. Your goals may be a combination of fixing issues that held you back and how to […]

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Running a Cleaning Business

Why You Need Risk Management for Your Cleaning Business

The risk management plan is different in a small business than that within a large corporation, but the problems that arise as a result of poor risk management are the same. For many small businesses, all it takes it one hit to knock them down.  Every dollar counts and unforeseen events and losses could cost […]

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Running a Cleaning Business

Five Year Plan for a Business Exit Strategy

You’ve started a business and you’re making money.  Now what? You should be planning a business exit strategy so your business is liquid and flexible just in case you need to make a change.  Having a five year plan is one way to ensure your success.  If you’re like many, you don’t want to be […]

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Startup

Craft a Catchy Elevator Pitch

It’s also referred to as your “elevator speech” or “elevator statement,” which is a one minute or less description of your business and what you offer.  The name comes from the idea that you should be able to state your business in the time span of an elevator ride.  Your job in developing your pitch […]

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Operations

How to Protect Client Information and Your Small Business

Whether you’re operating as an independent cleaner or as a professional cleaning business, you need to protect your client information. Your reputation and that of your business could be affected – your brand and market value could be ruined with a costly lawsuit. Do you rely on your computer for your cleaning business? If so, […]

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Startup

What Does Your USP Say About Your Business?

Unique Selling Proposition Many people open a business with the hopes of increasing their income. This is their only reason for being in business. These business owners usually don’t get very far because they don’t understand business and they don’t understand customers. Service businesses solve problems that people don’t want or don’t have time to […]

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Sales & Marketing

Secrets to Accelerate Your Small Business Referrals

Many small business owners think too small when they consider referrals for their business. If they’re inclined to solicit referrals, they usually approach their customers and that’s it. These business owners are thinking too small because there is a wider network of people who would be glad to recommend your service – if they had […]

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Startup

Mistakes Made by Home Business Entrepreneurs

If you haven’t started a business in the past and are thinking of starting one now, don’t go the traditional route to become a home business entrepreneur. You know – doing everything the textbooks tell you to do. That’s because the world has changed and so have the economics of starting a business. The best […]

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Sales & Marketing

5 Ways to Drive Customer Referrals

People love to talk about the excellent service they receive, the customer-only discounts they get, and businesses who offer something through a loyalty program. All you have to do is give them a reason to share and you do this by treating them special.  Here are five easy ideas. 1. Customer Specific Emails Segment your […]

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Sales & Marketing

How to Get Customer Referrals for Your Cleaning Business

A good referral system will bring you more customers, but good customer service is the fuel that makes the system run. No matter how tight your system is, without this crucial element, you won’t get referrals and you won’t keep customers. When you think about how to offer good customer service, things can get complex. […]

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Finance

Tips for Selling Your Business

One of the benefits of building a successful business is that you have created an asset that you can use. You can sell the business when the time is right, but don’t make this decision without doing your research before you get started with selling your business: Make sure the economy is strong enough to […]

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Sales & Marketing

Quality Business Referrals

To be successful in acquiring referrals for your cleaning business, you should understand the definition of business referrals. This is a marketing technique without the debilitating cost of advertising. You simply use your existing customers and local businesses as advocates to generate prospects for your business. This is referred to as referral based marketing. This […]

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Startup

Plan for Your House Cleaning Business Success

There are many ways to start a residential cleaning business, but I can honestly say there is a WRONG way.  You see, most new businesses fail within the first 6 months because they failed to plan their business. With just a little planning, you have a better chance of making it! A residential cleaning business […]

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Startup

Research Before You Start a Cleaning Service Business

Before you start a cleaning service business, you need to understand the industry before you decide to jump in. After all, not all cleaning businesses are the same and they do not attract the same type of workers. This is where many new business owners fail – by failing to plan, they immediately set themselves […]

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Startup

Use Your Business Name to Sell Your Services

Starting a new business takes a lot of work.  What many people don’t realize is that it’s the planning you do that will lay the foundation for your success.  A little extra work now may end up saving you a lot of time and money in the long-run. You will need to assess the needs […]

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Startup

Crafting the Perfect Name for Your Residential Cleaning Venture

Before my son was born, I can remember being stressed about his name. Late one night, I found myself online digging through the social security administration’s popular baby names registry for the 20s – the 1920s. None of the top 500 popular ones would work. On to 500 names from the 1930s! I had to step away. Breathe. Naming a new business is no different. Nothing sets a house cleaning business up for success like a fantastic name.